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The New York Times reports that Schnipper’s Quality Kitchen, known for their burgers, fries, dogs, and mac ‘n cheese, will be opening up in May at One Madison Park, a stone’s throw from the original Shake Shack. Of course, Shake Shack opened up this year a few blocks away from Schnipper’s Times Square location, but both business have done pretty well there.

There are plenty of other premium burger spots (BRGR, Fresh N Fast, Breslin’s lamb burger, Resto) not to far from the Madison Square Park Shake Shack, but none so close as the upcoming Schnipper’s location. But nothing has shortened the Shake Shack line to date except rain and snow.

“…there are long lines at Shake Shack. And we’re indoors. We’re not shooting to capture their overflow, but it could happen.” -Andrew Schnipper

Here is the Schnipper’s menu.

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