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Today, Sobe takes over Madison Square Park as part of their Try Everything campaign, and will be giving away free samples of their 31 flavors of tea and Lifewater. They have brought in Hilary Duff, model Kate Upton, Yankee Bernie Williams, and Gossip Girl Jessica Szohr to make appearances throughout the day. They also have a seemingly random collection of activities (create a t-shirt, learn to play the keytar, digitally see what you would look like with a mustache…I am not making this up people).

If nothing else, you can at least get a free beverage. It runs from 10am-4pm today in Madison Square Park.
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